AKBAR, Akbar; HANDAYANI, Sri; ZONIARTI, Zoniarti. The Effect Of Price And Digital Marketing on The Purchase Intention Of Pt. Indofood Sukses Makmur Tbk Products In Bengkulu. Innovative Business Management Journal, [S. l.], v. 2, n. 1, p. 29–42, 2025. DOI: 10.70963/ibm.v2i1.416. Disponível em: https://jurnal.utami.id/index.php/IBM/article/view/416. Acesso em: 26 jan. 2026.