SADEWO, Panji; HANILA , Siti; FEBLIANSA , M Rahman. The Influence Of Live Streaming Using The Soft Selling Method On The Purchase Interest Of Thrift Fashion Products Among Gen Z In Bengkulu City. Journal of Business Management, [S. l.], v. 2, n. 1, p. 45–56, 2025. DOI: 10.70963/jbusman.v2i1.427. Disponível em: https://jurnal.utami.id/index.php/JBUSMAN/article/view/427. Acesso em: 7 jul. 2026.