Gaol , V. S. L., Irwanto , T. and Febliansa , M. R. (2026) “ The Influence Of Gamification, Exclusive Promotions, And Consumer Trust On Customer Loyalty In Shopee E-Commerce (A Case Study Of Unived Bengkulu Students)”, Jurnal Pakar Manajemen, 2(2), pp. 71–80. doi: 10.70963/jpm.v2i2.471.