Focus And Scope

The Jurnal Bisnis, Manajemen, dan Akuntansi covers a broad range of topics, including but not limited to:

• Business Strategy: Strategic management, business models, competitive advantage, and corporate governance.
• Management: Organizational behavior, human resource management, leadership, operations management, and innovation management.
• Marketing: Consumer behavior, branding, digital marketing, and market research.
• Finance and Investment: Corporate finance, investment analysis, financial markets, and risk management.
• Accounting: Financial accounting, managerial accounting, auditing, taxation, and accounting information systems.
• Entrepreneurship: Start-ups, small business management, entrepreneurship education, and entrepreneurial finance.
• Sustainability and Corporate Social Responsibility (CSR): Sustainable business practices, CSR initiatives, and ethical business conduct.